How to Present to People More Senior Than You
Under most circumstances, having to speak in front of a group of people can bring up your insecurities, but when the stakes are raised, a minor case of stage fright can turn into downright panic. So how do you stay calm and focused when you’re called upon to present to people more senior than you, to address the head of your organization, higher-ups from your client’s company or even thought-leaders from your industry? Is it possible to overcome the intimidation factor when speaking to people who you believe possess greater knowledge than you?
Absolutely. (Just don’t picture them all naked.)
We have a few other concrete tactics for you to employ when you’re feeling out of your league.
First, don’t go into the room thinking that you are “less than” anyone else in there.
You may be at lower rung on the corporate ladder than those you are presenting to, but your experience IS valuable, or you wouldn’t be in the room. Remind yourself repeatedly before you begin that you are an expert, and be sure not to downplay your knowledge. Focus on your accomplishments rather than those of your audience, and you will exude respectability and confidence.
Keep in mind that senior management needs you!
The higher up your leaders rise, the more removed they become from the day-to-day operations of the organization. So while you’re thinking about the volumes of information they possess in areas outside of your division, they’re looking to you to fill in the blanks and paint the picture for them in your area of expertise. By providing the right details, you are making it possible for them to stay in touch with the inner workings of the business. Remember that you are an integral part of the team, and this is your chance to prove it.
Nothing conquers fear as swiftly as thorough preparation, so do your homework!
Before the meeting, don’t be afraid to approach your senior team members and ask questions. Too often, people stay silent because they let the intimidation they’re feeling rule their actions… this is a BIG mistake! Your company’s higher ups don’t bite (or at least, they rarely do), so make sure you get in there and ask them what they want from your briefing. If you take the initiative to find out what they need, you’ll set yourself up as a valuable “go to” resource and partner for senior management.
The bottom line is this: when you’re asked to present to the best and the brightest, don’t let their experience outshine your potential. Remember that they were once in your shoes, and by being confident in your presentation, you’ll be taking a big step toward filling theirs.