It takes talent to ascend to the C-suite, but upon achieving that level of success, many executives find that their current communication skills don’t meet the demands of their new roles. Executive media coaching will better prepare them for heightened visibility.
No one wants to offend the boss, so senior executives and VIPs typically hear, “You did a nice job,” following a media interview. But at a C-suite level, “a nice job” won’t cut it. Management team members too infrequently receive objective, constructive feedback on this specialized skill.
If your executive benefited from presentation training or media training in the past, they may think they have the public speaking domain covered. However, the need for the ability of C-level and senior executives to manage media interviews, and represent their company with an authentic and trust-inspiring presence cannot be understated.
For senior executives to stay at the top of their game, they need to acknowledge when the game has changed. Whatever their current skill level, senior executives need to continually strive to improve their media interview skills and communication abilities as they establish — and refine — their voice as a leader.
The Franchetti group understands the art of communication, and the overwhelming importance of it. They teach you what good and bad communication does to your business and then skillfully teach you how to become comfortable with it and master it!
Jack is one of the most experienced media trainers with whom I've had the pleasure to work with….He is always well prepared with the media issues that our clients are facing and he is always well versed on the industries in which our clients operate… Some of my clients at the most senior level have said that Jack's course is one of the best that they've ever taken.
Suzanne’s ability to help speakers plan and deliver powerful presentations is remarkable. From corporate finance professionals to 17- year old high school interns, to the visionary Executive Directors of nonprofit organizations, I have watched Suzanne tailor her work to help her audience masterfully connect with theirs.
We have been able to improve public speaking, presentation skills, marketing techniques and media communications across our organization. Several of our local markets have found success by using the techniques introduced in the Franchetti programs resulting in new clients and business.